Brand guidelines
Drivings helps learners prepare for a UK theory test or US permit test with lessons, practice questions, mock exams and a study plan.
The smile is the Drivings symbol. Use the wordmark where the name is helpful and the symbol in compact placements such as app icons.
Drivings blue marks the primary action. The shared design system supplies the neutral surfaces, text and supporting colours in both themes.
Logotype scale
7232 px
6028 px
4824 px
3820 px
3018 px
2415 px
1813 px
Colour versions
Core palette
Drivings blue
Gray 1 light
White
Colour proportions
- Gray 12
- 40%
- Gray 1 light
- 25%
- Gray 1 dark
- 20%
- Drivings blue
- 10%
- White
- 5%
Readable combinations
Aa
Gray 12 on gray 1 light
15.9:1
AAA
Aa
Gray 1 light on gray 12
15.9:1
AAA
Aa
Drivings blue on gray 12
2.5:1
Fail
Aa
Gray 12 on drivings blue
2.5:1
Fail
Aa
White on gray 1 dark
18.9:1
AAA
Aa
Gray 12 on white
16.3:1
AAA
Aa
Drivings blue on white
6.6:1
AA
Aa
White on gray 1 light
1.0:1
Fail
Social media